Italian luxury house Prada enlists actress Jessica Chastain to star in Persona, new chapter of 365, Fall Winter 2017 womenswear campaign captured by fashion photographer Willy Vanderperre. Watch the campaign video below.

The new chapter of 365 centers around the actress Jessica Chastain. Enigmatic and ever-changing, seamlessly segueing between fantasy and make-believe, she is the ideal representation of the multi-dimensional Prada woman.

A series of still and moving image portraits, captured on set by Willy Vanderperre, encapsulate Chastain’s inimitable persona, and the concepts of honesty, simplicity and intimacy integral to the Fall/Winter 2017 collection. The images blur the line between the real and imagined, juxtaposing classic monochrome portraits with shots that betray the construct of the image.

These different portraits in turn reflect different facets of Chastain’s own personality – public and private, inward and outward, her different incarnation, different identities – different persona.

Reflecting both the fiction of Jessica Chastain’s roles, and the fantasy of fashion, these images paradoxically represent both a search for truth and its discovery. It is found here in a reflection of Chastain not as a character, but as herself. Her own multi-faceted persona, recognizable in all her assumed identities. She is always and never the same.

June 27, 2017   Luciana

Our gallery has been uploaded with screen captures of Jessica’s scenes – fantastic as Antonina Zabinski – in The Zookeeper’s Wife. The movie is now available on iTunes, Amazon, and Google Play.

June 24, 2017   Luciana

The 70th Cannes Film Festival ended today, and Jessica made her final appearance at the Closing Gala ceremony, held at Palais des Festivals wearing a custom Zuhair Murad gown, Piaget jewelry, and Christian Louboutin shoes.

After the jury deliberations a press conference was held with members and Jessica shared her point of view about how women was portrait in the films.

“I can’t really speak to female directors, but in regard to female characters, I’ve watched 20 films in 10 days for the first time and the one thing I take away is how the world views women, and for me the female characters represented were quite disturbing. There are some exceptions, but I was surprised about the representation of female characters on screen. I do hope that when we involve more female storytellers, that more of the women I know in my day-to-day life who have their agencies; that they don’t react to men around them, that they have their own points of views.”

Check in our gallery pictures of the evening, with more to come later.

May 28, 2017   Luciana

Jessica attended ‘In The Fade’ (‘Aus Dem Nichts’) premiere earlier today during the 70th Annual Cannes Film Festival. She brought her brother Daniel Hastey as her red carpet date. Jessica is wearing a Chanel gown with Piaget jewelry. The first batch with images have been added in our gallery.

May 26, 2017   Lindsey

Jessica is closing another busy day with another event during the 70th Annual Cannes Film Festival. She is currently attending the amfAR Gala wearing a stunning Prada gown with absolutely beautiful Piaget jewelry. Jessica was being her adorable self, cheering on her fellow juror Will Smith as he walked the red carpet before her. The first batch with images have been added in our gallery, but we expect more additions later on so be sure to check back!

May 25, 2017   Lindsey

Jessica continues her jury duties during the 70th Annual Cannes Film Festival. Yesterday she attended the private dinner hosted by Chanel and Vanity Fair. We have added the first images in our gallery. She looked stunning in a Chanel dress. During the dinner she was sitting next to Karl Lagerfeld and Isabelle Huppert (see below).

May 25, 2017   Lindsey